Majwe introduces AM570 Cycling Challenge

a charity event in memory of Debswana MD Albert Milton

Majwe introduces AM570 Cycling Challenge

With poverty alleviation and tackling gender-based violence in sight, Majwe Mining this week unveiled the AM570 Cycling Challenge, a memorial event that will take place across three districts from 3 to 5 December 2020.


Equally a charity event, the Majwe-Albert Milton 570 Kilometre Cycling Challenge will be held as an attempt to immortalise the memory of the late Managing Director of Debswana, Albert Milton. The 570 part of the name is the distance to be covered by participants who will cycle from Gaborone to Mahalapye on 3 December, from Mahalapye to Gaborone on 4 December, and from Gaborone to Jwaneng on 5 December.


The inaugural event is a limited edition affair of 50 selected corporates who have been training for the challenge. According to Caster Mothibedi, who is Deputy Project Director, the charity and memorial race is the idea of Milton’s wife, Albertina, to help people in need.

The proceeds will be used to help orphans and the needy within an 80km radius of Jwaneng. Mothibedi says because Covid-19 has its own dynamics on need, the AM570 project is consulting with relevant authorities in order to reach the most deserving.


Milton’s widow says she wants to uphold her late husband’s proclivity and practice of lending a helping hand to others, especially people in need. She intends to keep this legacy alive through cycling which she says was Albert’s hobby. “I am happy that we have come this far and am grateful to the sponsors because through them what was a wish will come to pass,” says Mrs. Milton.


According to the Communications Coordinator of Majwe Mining, Gaone Mogae, the distance of 570 kilometres was inspired by Milton’s 57 years of age when he passed away. She says a lot of planning has gone into planning the event and that sponsors have responded with considerable generosity, surpassing the initial target of P1.2 million. She has singled out Komatsu for special mention for being the biggest sponsor so far at P500 000.


Mogae says consulting with the Ministry of Basic Education has helped the project to better appreciate conditions at certain communities and schools within its ‘catchment area,’ especially circumstances of the girl child at some of the schools. “It was very painful to learn that some children have to use pieces of sponge from foam mattresses for sanitary pads,” she says. “It is the best they can do but it is most unhygienic and risky. It also leads to shortage of mattresses at the boarding school. Gender-based violence is also a problem in the communities.”


Before the final take-off that will be graced by the presence of the First Lady Neo Masisi, there will be a take-off on 2 December.